Studio Dufte developed a new corporate design and innovative packaging design for Kater Kola. The project aimed to prepare the brand for an international campaign to establish Kater Kola’s global recognition. Alongside a modern design, the focus was on delivering a creative solution that combines interactivity with worldwide reach.
Kater Kola was seeking a design that emphasized both the individuality of the brand and its international appeal. At the same time, the packaging needed to convey the values of creativity, sustainability, and modernity. Developing an interactive solution that could be deployed globally added an extra layer of challenge.
Studio Dufte developed a generative label printer that allows for the creation of dynamic and unique bottle labels. This tool bridges branding and technology, giving each label a personal touch. Through its interactive design, Kater Kola transforms from a product into an experiential brand, captivating fans around the globe.
The new corporate and packaging design positions Kater Kola as a modern, international brand. The generative label printer was successfully integrated into the campaign, capturing the attention and engagement of the target audience. With this creative solution, Kater Kola has carved out a unique spot in the global beverage market.
